Domo

SaaS / analyticsUSA

New to Unitard

📉 Public < $1B

Peak $2.3 BillionRecorded estimate

-94%

from peak

🦄
Became a unicorn
Apr 2015
📈
Peak valuation
$2.3 Billion ’15
💔
Became a Unitard
Jun 2018
💸
Last valuation estimate
~$138M

Current status

Public (NASDAQ: DOMO)

The rise & fall

5 moments · 2010–2025

The key moments, with employee sentiment along the way.

2010

Founded by Josh James

The Omniture co-founder starts Domo in Utah to put every business metric on one executive dashboard.

Crunchbase

Apr 2015

The peak: $2.3B while still private$2.3B

Private investors value the analytics company at $2.3B — a number the public market never confirms.

Crunchbase

Jun 2018

A down-round IPO — slips out of the club

Domo goes public at a fraction of its private mark, one of the era's starkest down-round debuts, and exits the club on day one.

CNBC

2018–26

The long small-cap slide

The stock never reclaims the private-market hype; by mid-2026 Domo trades around a $130M market cap — roughly 6% of the peak.

Crunchbase

2023–25

From the inside · Glassdoor reviews, 2023–25

Glassdoor reviews through the slide praised the product but described strategy resets arriving faster than results — repeated go-to-market overhauls, revolving senior leadership, layoff rounds from 2023 on, years of near-zero raises, and a return-to-office push that ended most remote roles.

💬 entries paraphrase anonymous, unverified reviews posted publicly on Glassdoor ↗; dated facts carry their source.

How it happened

Domo is a business-intelligence and analytics SaaS company that reached a private valuation of about $2.3B in 2015. When it went public in June 2018, it debuted at a far lower valuation, and its market cap has since fallen to roughly $680M (about -70% from peak), leaving it well below unicorn status as a small-cap public company.

Source: Crunchbase; down-round IPO Jun 2018, mkt cap ~$130M Jun 2026